Channel Assist

Having worked in the software space for over 10 years Victoria is an entrepreneurial self-starter with extensive business development experience. Her early career started in the reseller channel, moving into the ESD space followed by 5 years in value-added distribution where she built and developed a high performing business development team and a wide network of industry contacts. As a result Victoria has a breadth of market knowledge spanning multiple channels and an instinctive understanding of the specific challenges and opportunities each presents. Specific skills include creative selling, development of new channels, business planning, contract negotiation, P&L management and driving team performance. Her underlying business ethos of accountability, proactive selling and creativity was reflected in the service provided to partners whilst in distribution and subsequently underpins the Channel Assist model. She is passionate about providing high performing resource solutions for partners with a reputation for hard work, commitment and success.

With over 7 years experience working in the software and peripherals market Holly is experienced in engaging with the channel from both distribution and vendor perspectives. Her career started in distribution where she was responsible for looking after a portfolio of software and games vendors focused on strategic brand growth, channel breadth and profitability. Specific accountabilities included channel analysis, production, POS development and marketing promoting optimisation of sales opportunities. Following distribution Holly worked as a product marketing manager for a leading mobile device manufacturer working on honing consumer value propositions and lifecycle management. At Channel Assist Holly brings a comprehensive skill set merging marketing and product management experience, channel knowledge and in depth understanding of the e-tail space making her invaluable in identifying new market opportunities and developing compelling sales solutions to drive revenues and optimise ROI.

Nancy has over 15 years of business development experience spanning the retail, new media, finance and event planning industries. Having worked within fast-moving, target driven environments she has a proven track record in exceeding challenging business targets. At Yellow Pages she was responsible for the sourcing of new customers and the expansion of existing customer revenues through the introduction of new technologies and communication methods. As a divisional head whilst working in the finance sector Nancy developed and implemented all sales strategies, systems, methodologies and milestones. Her considerable business acumen enables her to align business processes to the ongoing changes in business dynamics thus contributing significantly to the operational side of Channel Assist’s business development activities.

Matt has an entrepreneurial background focused around developing innovative routes to market in the new media space and with award winning mobile platforms. In 2001, he co-founded Cube:80 a technology company building mobile platforms to empower businesses who do not possess inside knowledge of the "black art" of the wireless world to easily develop and deploy useful mobile services, establish and project their brand to mobile consumers, and generate profitable new revenue streams from a world that is increasingly connected via their mobile.  Matthew took the company through the due diligence procedure during its several rounds of investment, merger and ultimate acquisition. Matt’s technical expertise and eye for spotting a new route to market makes him an invaluable asset for developing non-traditional channels including ESD, mobile marketing and software-as-a-service.

Maria is a consummate professional and the foundation of Channel Assist’s back office activities. Working as a customer project manager in a large blue-chip organization she has extensive project management and organizational skills. After having a family Maria re-trained in book-keeping and is a fully qualified member of the Institute of Certified Book-keepers. She brings this unique mix of skill sets to help manage the commercial and operational side of Channel Assist’s business.